I'm a design thinker and strategist with a proven track record of helping businesses stay ahead of the curve. I help businesses thrive by crafting innovative customer experiences, developing brand strategies and optimising business processes.

With over 15 years' experience in product design, branding, visual communications; I bring a unique blend of creativity and analytical rigor to every project. I'm adept at identifying emerging trends, anticipating future needs, and translating insights into actionable strategies.

Currently Experience Design Lead at Deloitte Digtal and ACNE Dublin, Ireland; previously Director and founding partner at award winning design practice me&him&you., design and research platform Bluefingers.ie

Experience

I have led a broad scope of projects with international clients, encompassing:

• Sustainability & Innovation:
  Exploring the intersection of design, technology, and sustainability to create a positive impact on people and the planet.
• Brand Strategy & Identity:
  Developing compelling brand narratives, crafting distinctive visual identities, and establishing robust design systems for consistent brand expression across channels.
• Customer Journey Mapping & Experience Design:
  Designing seamless and delightful customer interactions across all touchpoints.
• Business Process Mapping:
  Streamlining operations, eliminating bottlenecks, and improving overall efficiency.
• Digital Transformation:
  Guiding organisations through their digital transformation journeys, leveraging technology to enhance customer experiences and drive growth.